Dear OM Subscriber
Best wishes for 2009.
The Inaugural Global Conference in Service Excellence is co-sponsored by the Institute of Service
Excellence at Singapore Management University and the Marketing Science Institute. The conference
will serve as a forum for sharing cutting edge conceptual, empirical and case study based research
knowledge on strategic service issues of relevance to academics and the practical implications of the
latest perspectives on practicing managers.
For more information please refer to the attached call for papers.
Regards
Mile'